Rise above the rest with the game-changing scent of crushed mint & rosemary. AXE Phoenix Deodorant Stick delivers 48 hours of freshness and an irresistible HD fragrance. Smell ready. Rise up. 48-hour fresh. When every new day brings a new opportunity, you need a stick deodorant that rises above the competition. With its 48-hour high-definition scent, AXE Phoenix Deodorant Stick has got you covered. Get up and get going as the revitalizing herbal fragrance of crushed mint & energizing rosemary keeps you feeling fresh and smelling great. Same classic AXE Phoenix scent, fresh new look. But what’s on the inside counts too. Bust odor and smell fresh with this deo stick. Plus, our new aluminum-free and paraben-free formula gives total odor protection and boosts confidence. All day, all night – no matter what, you’re ready. Fresher you, cleaner planet. By 2025, AXE aims for all our packaging to be recyclable or to include recycled materials. The future smells amazing. The New Axe Effect.