PROFESSIONAL QUALITY: Infused with Anti-Fade Blend, our sulfate-free Keratin Smooth Color Shampoo prolongs & maximizes time between coloring, leaving hair color radiant and vibrant for up to 60 days. FREE FROM: This Shampoo is formulated 0% parabens, mineral oil, and DMDM hydantoin and is Certified Cruelty-Free by PETA. HEAT PROTECTION: Get heat protection that starts in the shower with Keratin Smooth Color Shampoo & Conditioner. NEW LOOK, SAME PROFESSIONAL QUALITY: For a limited time, you may receive products with our new or previous packaging design. REGIMEN USE: After washing with Keratin Smooth Color Shampoo and Conditioner, apply Protecting Heat Styling Spray for additional heat protection. Finish with Extra Hold Hairspray for all-day hold. STYLE YOUR WAY: You can count on TRESemmé for trend-inspired, professional-grade products designed to maximize ooh la la in the everyday. We’ll be here to help you style your hair (and life) your way.