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Over 3,000 feet deep beneath the arid terrain of the Negev Desert sits ancient reservoirs that took thousands of years to fill with large quantities of salty brackish water. Rich with natural minerals, this brackish water is irrigated to nourish Halutza orchards using the latest in irrigation technology. Halutzas distinct award winning flavor is derived from the ideal combination of the hot desert sun, cool evenings, pollution-free air, and the salty brackish water. This natural ecosystem, along with around-the-clock care, produces larger, juicier and tastier fruit. While other orchards experience a good year Halutza experiences an excellent year. Halutza has the winning combination.