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It all began with a vision and a van - a vision to fuse the natural with the savory, to create a great tasting, wholesome product for everyone. And a beat-up van that would later be known as the original Kettle Foods delivery truck.
It seems like just yesterday that they crunched their first golden potato chip. Its hard to believe it was actually 25 years ago! Here is the gang back in 1981, the early days of Kettle Foods then known as N.S. Khalsa Company.
They had already been making roasted nuts and other goodies for a few years before that fateful day in 1982 when after much hard work, trial and error they made the very first bags of Kettle Brand® Chips. That was the beginning of the natural obsession with making the best all-natural potato chips with no stuff.
Their office was nothing to write home about, and their distribution system consisted of a few small distributors that cruised up and down the West Coast carrying crunchy, Kettle Brand® Potato Chips to natural food stores.
By 1987, they had graduated from making chips out of 100lb sacks of potatoes to accepting 50,000lb truckloads! The process has always remained the same: hand cooked in batches.
In 1988 their founder, Cameron Healy, set off with his son on a six-week motorcycle adventure across Europe. It was not all fun and games, though, and the research trek soon led to the opening of a new Kettle Foods facility in Norwich, United Kingdom which kicked off their British Invasion.
In 1999, they expanded their line to include the Krinkle Cut™ variety, creating a whole new style for fans to love. Kettle Brand® Tortilla Chips and Kettle Brand® Baked Potato Chips followed to make up the next generation of their ever-growing snack family.
Also in 1999, a couple of Great Blue Herons built a nest in the restored 2-acre wetlands adjacent to their Salem plant. They return every spring to raise their family.
In 2005 they realized that some of the best ideas out there came from their fans and they turned over product development to their loyal chippoisseurs. The Peoples Choice campaign was born and they welcomed aboard the first winning flavors, Spicy Thai™ and Cheddar Beer™. The program has continued ever since, bringing new taste adventures to their loyal flavanatics.
Next thing they knew, the years 2007, their family has grown to more than 700 employees worldwide and they have a new second home in Beloit, Wisconsin. Built using sustainable design, they are making the worlds first green potato chips!