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Started by Jeri Mesching, teacher, homemaker and an innovative cook who made everything from scratch. In 1986, his children were raised and he decided to fill the void with his second love, cooking. He started East Shore with one product, Sweet and Tangy Mustard. The label shows their family home which is on the east shore of a small lake, hence the name East Shore Specialty Foods. To market his mustard he conducted many tastings in local gourmet food stores. These events were also market research. Watching people eat and enjoy something he made was all the encouragement he needed to keep me moving forward. His old-fashioned cooked mustard was far too special to be served with an ordinary pretzel so he developed East Shore Seasoned Pretzels as a companion for the mustard. The rest you may say is history. Customers loved the pretzels and mustard together and soon he was selling two products. As demand grew, so did their kitchen, product line and team of employees - slowly and carefully. Today their production takes place in a custom designed processing plant, which they built in 1995. His basic standards for cooking prevail. East Shore uses only the best ingredients just as he does at home. Their small and dedicated staff, including his two grown children, is committed to offering their buyers the finest specialty foods and best customer service possible.